Business Intelligence

Rapid Scorecarding for Retail: Five Simple Steps to Building an Effective Scorecard

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Executive Summary

With multiple delivery channels and market specialization, as well as the need to manage operational costs, improve store performance and drive profitable growth, retail organizations are increasingly turning to IBM Cognos 8 BI software to help make sense of their high-stakes business landscape. IBM Cognos 8 BI scorecarding was successfully deployed around the world, involving hundreds, even thousands of users. The basic idea of retail hasn't changed fundamentally in many years - provide merchandise and services to consumers at a desired price. What has changed is the scale and complexity of the modern retail business.

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