Business Intelligence

Responsible Care Redux

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Executive Summary

Responsible Care has provided the US industry with a solid underpinning for domestic advocacy efforts. One of the challenges ahead of industry is management of the overall Responsible Care brand as they approach international organizations with the advocacy efforts. Even responsible companies can be tainted by the errors of other players in the global chemical industry. Chemical contamination in baby formula or pet food in China is not viewed as merely a 'Chinese problem.' It is viewed as evidence of the danger of chemicals anywhere in the world.

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