Business Intelligence

ROI As It Applies To ECommerce Or IT Projects Connecting IT Projects To Making & Saving Money For Your Company

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Executive Summary

Using the word "Strategy" could have shortened the title of this paper. Unfortunately, the word started with several meanings and now, thanks to its constant misapplication, has none. If you want your IT projects to sell up the chain easily and to achieve measurable business results, you're going to have to hear the word "Strategy" more often than your own name. Here is a definition of strategy that will cut through miles of dust for anyone in a for-profit business.

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