Business Intelligence

Semantic Outlier Analysis for Sessionizing Web Logs

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Executive Summary

As the web usage patterns from clients are getting more complex, simple sessionizations based on time and navigation-oriented heuristics have been restricted to exploit various kinds of rule discovering methods. This paper presents semantic session reconstruction based on semantic outliers from web log data. Above all, web directory service such as Yahoo is applied to enrich semantics to web logs, as categorizing them to all possible hierarchical paths.

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