Web Development

SEO - Public Relations For The 21st Century

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Executive Summary

Public relations have always been an important aspect of marketing and advertising, and PR firms have dominated the marketing landscape in print, radio, and television. However, in the digital world, many PR agencies are clueless when it comes to online marketing. As these agencies slowly discover the importance of search engine optimization (SEO), they begin to realize how difficult online marketing really is. Unlike traditional media, the Internet has a completely different set of rules.

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