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Bring new insight into your decision-making process by relying on evidence and data, rather than past experiences says the author. Far too often, managers rely on past practices when it comes time to make a decision. But some professional services businesses are beginning to take a lesson from the medical profession and examine all the evidence before deciding what path to pursue. Evidence-based management couples the best in management research with an examination of an organization's own data to determine the best course to take.
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