Business Intelligence

Sitecore and Social Media - An Interactive Web Content Management Platform

Download Now Free registration required

Executive Summary

The consumer revolution of online engagement and expectations is causing companies to place more focus on their websites as crucially important sources for lead generation and as a means to retain existing relationships. In this economy where companies are looking at ways to cut costs and gain maximum benefits; by adopting an easy-to-use and cost effective Web Content Management (WCM) application, a firm is positioning itself to transform the effectiveness of its online marketing by enabling marketing teams to use maintain Web-based content on their own, understand visitor behavior to make informed website content decisions without ongoing support from an IT group.

  • Format: PDF
  • Size: 167.72 KB