Project Management

Small Business CRM: 5 Considerations

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Executive Summary

Sales managers love the saying, "Nothing happens in America until somebody sells something." Managing the sales process, sales people and customer experience requires patience, discipline, and today, good software. The right sales software tools will propel a growing company forward, but the wrong tools will stymie success on all fronts. How can your company ensure the acquisition and implementation of a CRM software application will bring the sales benefits you need to succeed? This Brief outlines five key considerations that will help you to reach your goals.

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