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So, it is official. We are in a recession. Should you open a new business? Should you be in the small business capital market right now? The simple answer is YES! This paper used real world examples from papers in the Wall Street Journal, Investors Business Daily and Entrepreneur Magazine and combined it with the business experience of a 20 year veteran Business Consultant to provide you with real world examples and strategies to use in order to start, run or adjust a new or existing business in a struggling economy. Survival Planning is a must and utilizes good Strategic Planning, Diversification Techniques, Contingency Planning and Cost Management. The paper discusses various Finance Techniques for your business which are particularly good during a Recession.
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