Solving the Wireless Customer Management Dilemma With Actionable Audio Messages
Wireless operators are finding it more and more difficult to effectively reach subscribers with timely, relevant customer communications. Actionable Audio Messages represent a smart, new technology approach for delivering highly targeted, actionable messages that reach customers 100 percent of the time. Cenoplex has conducted in-depth research into the current state of wireless customer communications, including available options and their effectiveness. These findings are presented in this white paper. The growth of mobility-enabled customer communications is driven by the same factors driving IT and business process change initiatives.