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People underestimate how often things go wrong, said Cafaro, who is also a board member for World Business Chicago and the Real Estate Roundtable. "Don't listen to what the marketplace is telling you. Think about how you want to run your business," Pritzker said. "The future of investing is getting back to basics." Pritzker added that some of the best investments her company has made include paying down debt and restructuring. Cafaro said that Ventas has sought to make money by maintaining a lower leverage model and funding acquisitions with a majority of equity.
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