Strategic Alliances: Finding The Hidden Leverage For Success
Businesses are increasingly relying on mergers and strategic alliances to gain strategic advantage. The degree to which human issues can undermine an alliance is directly proportional to the potential benefit of the partnership. The greatest opportunity for corporate performance improvement will come from cross-functional integration. Organizations worldwide are recognizing how departments that strive for their own optimal performance can combine to produce sub-optimal results for the business. The paper unfolds the key issues, factors and opportunities involved in strategic alliances.