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As business owners and managers we are quite often caught up in the day to day work of running our businesses, dealing with clients, managing staff, developing new products and more often than not fixing problems. After all of this work is done there is no time left (or more importantly no energy left) to spend on what is considered to be the most important work that we face as business owners and managers, business development. A strategic plan is a working vision of where you are taking your business. When regularly reviewed and updated it remains relevant and aligned with your business.
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