Survival Of The Fittest

Everywhere business leaders turn, they find nice-sounding, easy-to-swallow, seemingly plausible solutions to their problems. The academics, the management consulting firms, and the business-book writers churn out one managerial theory after another, each promising to revolutionize the business world and offer unlimited success to those companies that will buy into the managerial theory - and pay the management consulting fees, or buy the managerial books. "Re-engineering," "Customer Loyalty," "Benchmarking," "Change Management," "Customer Relationship Management," and "One-to-One Marketing," are several examples of the theories that sweep through corporate America.

Provided by: Decision Analyst Topic: Big Data Date Added: Nov 2010 Format: PDF

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