The Big Payback on Quality Data - Five tenets companies embrace to realize ROI

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Executive Summary

Today, companies are bombarded with an exploding volume of data in corporate applications and through social media. Not surprisingly, data inaccuracy is at an all time high.

At a time when companies are scrutinizing the ROI of every expenditure, why invest in data quality? Simply put, accurate and complete data throughout the organization provides a gold-mine of intelligence that can be used to strengthen competitive position.

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