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What does a cloud storage API do for an ISV? First and most importantly, it allows for native communication between the software application and the cloud storage provider. This eliminates the need for the ISV's application to depend on the appliance for data movement. In addition, it allows the ISV greater control over how and where data is stored, and even may save them time in the development process, by not having to re-invent a wheel that is already available. Finally API sets, like Iron Mountain's Archive Services Platform API, can provide the application with greater functionality beyond just simple cloud storage.
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