Business Intelligence

The Second Global Forum For Business As An Agent Of World Benefit: Managing As Designing In An Era Of Massive Innovation

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Executive Summary

On October 22nd 2006 the United Nations Global Compact, with its 4,000 corporations from around the world, and the Academy of Management, with its 19,000 business school professors from over 90 countries, partnered with Case Western Reserve University to establish The Global Forum for Business as an Agent of World Benefit. The "B.A.W.B" Global Forum was the largest summit of its kind, bringing together companies such as Alcoa, Toyota, and Unilever and over 1,000 of the world's most visionary business executives, management scholars, policy makers, and young leader-students. Its goal was to re-unite theory and practice in ways that would advance the perspective that sustainability is the business opportunity of the 21st century. Once announced, the forum took off.

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