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Firms do all of the heavy lifting in the society, Spulber says. "They are the mechanisms that carry out construction, transportation, manufacturing, communications, the financial system and retail and wholesale industries." Spulber aims to update the debate as well as his peers' and advanced students' understanding of economics with his admittedly "Big book," The Theory of the Firm: Microeconomics with Endogenous Entrepreneurs, Firms, Markets, and Organizations (Cambridge University Press, 2008). The book is Spulber's 11th, but he says it means "A lot" because it represents the culmination of his thoughts on such an important issue.
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