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Trust in Personalized Web Search Based on Clustered Query Sessions

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Executive Summary

Personalized Web Search customizes the search according to the information need of the user on the Web. In Personalized Web search, search is personalized using the search results of those users profile which have the information need similar to that of present/current user. It is realized that similarity measure of the users profile is not the sufficient criterion for identifying the trusted user's profile who are good in generating the effective personalized search results. One of the Research done in Personalized Web Search in which clustered user query sessions are used for generating the personalized web search results for the current user using the similarity measure alone.

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