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Slowly but surely, academia and industry are fully accepting the importance of the human element as it pertains to achieving security and trust. Undoubtedly, one of the main motivations for this is the increase in attacks (e.g., social engineering and phishing) which exploit humans and exemplify why many authors regard them as the weakest link in the security chain. As research in the socio-technical security and trust fields gains momentum, it is crucial to intermittently pause and reflect on their progress while also considering related domains to determine whether there are any established principles which may be transferred.
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