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Video: The Catalyst for Advanced Sales Enablement

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Executive Summary

According to IDC, 33% of lost deals are due to unprepared sales reps. Leading corporations such as Cisco, NetApp and Oracle are embracing enterprise video to share sales training content and corporate presentations with their global sales forces to increase productivity, shorten time to revenue and reduce costs. In this paper, you learn how to leverage video capture and search technology to arm your sales organization with on-demand access to digitally recorded video with synchronized slides and scrolling transcripts; full text search of slides, notes and every spoken word; and access via mobile devices.

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