Vision, Leadership & Sustainability: A Hospitality & Tourism Case Study

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Executive Summary

The gastronomic identity of a region or local area is greatly influenced by the location's climate, geography, culture, history and traditions. Such an identity is very appealing to travelers who seek the experience of a place, and creates a particular "Touristic terroir." Louisiana-born entrepreneur and chef, John Folse, has successfully grown and developed his organization, Chef John Folse & Company, around Louisiana's unique gastronomic identity. His passion for the culture and food of his home state permeates through the various divisions of his company that are unified under his vision: to "Take the taste of Louisiana worldwide."

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