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It could be argued that Microsoft Lync, the latest and potentially most significant Unified Communications (UC) offering has the most to gain from the accelerated growth of SIP Trunking in the UK. More specifically, whereby traditional voice platforms (I.e. PBX’s) have beefed up their own product with UC and see SIP Trunks as an economic alternative to ISDN, MS Lync was created as UC solution from day one with enterprise voice very much a later addition…at least from the user’s perspective; connecting anything else other than SIP could therefore be considered a dilution of the solution.
It’s probably too early to predict just how successful Lync is going to be as an alternative to the more traditional PBX (with or without UC), but access to a simple ‘business as usual’ SIP Trunk to the Public Switched Telephone Network (PSTN) is going to be an important first step.
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