Social Enterprise

Ways A Small Business Can Capitalize On The Growing Social Deals Trend

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Executive Summary

Every week there seems to be a new social coupon website. Either they're being added to existing retail sites to clear inventory (think BackCountry.com's SteepandCheap site) or stand-alone sites in dozens of niches. Every week there seems to be a new social coupon website. There are social deal sites that are general: like Groupon, City Deals or Living Social. There are regional sites like the ones local newspaper and news station run. Either they're being added to existing retail sites to clear inventory (think BackCountry.com's SteepandCheap site) or stand-alone sites in dozens of niches.

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