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Some businesses think that if you don't have big marketing budgets, you just have to make do with second rate leaflet distribution being done as cheaply as possible. The author suggest that if you are starting small, it is more important than ever to give yourself the best possible opportunity in order to grow. Similarly, when you are working with larger budgets, there is far more financially at stake if it is not done correctly. In either situation, it is absolutely vital that leaflet distribution is planned intelligently and executed effectively, or you might as well not do it at all. With all of the above taken into account, your leaflet distribution campaigns can and should be a very powerful marketing tool, which can be utilised by almost any type of business.
- Format: WORD
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