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Why Newspapers Are Still The Best Advertising Platform For Small Businesses

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Executive Summary

This is all the more important for small businesses with limited budgets who really cannot afford to waste their advertising pounds. Webwindows strongly recommends that you should plan your advertising policy in such a manner that each pound is well spent. There are mainly two advertising channels available to small businesses, the print media and online media. The other popular media, the mass media, TV and radio, can be a bit expensive for companies with limited budgets. Webwindows feels that too many people are taking the online route to make their presence felt simply because the media offers some free marketing channels such as search engine optimization techniques.

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