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In the mid 1990's SAP had gained a significant amount of bad press and publicity around several high profile project disasters that the company knew were completely avoidable. At that time Oracle, Baan, JD Edwards, and PeopleSoft all had sales people making the case that SAP was too expensive, too complicated, and took too long to implement. In response SAP released the ASAP Methodology in the mid-late 90's (around 1996 or 1997) because of the number of SAP projects that were going over time, over budget, and were at risk.
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