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Vertical applications present a huge new market opportunity for WiMAX operators. WiMAX is not the only wireless technology that can support vertical applications, but it is particularly well suited to delivering them because of its high capacity, low per-bit cost, and Quality of Service (QoS), and security capabilities. The value proposition of vertical applications such as asset tracking, fleet management, remote monitoring and control, smart metering, and mobile workforce support is compelling. WiMAX operators stand to gain a steady revenue flow generated by lowchurn enterprise customers. To the enterprise, wireless connectivity delivers cost savings and increased operational efficiency. Vendors benefit from increased sales of wireless modules and devices, as well as from increased infrastructure sales.
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