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Why should an Independent Software Vendor (ISV) care about cloud computing? The answer is simple: Using the cloud has the potential to increase an ISV's revenues and/or decrease its costs. Running code and storing data on computers in large Internet-accessible data centers owned by somebody else can offer compelling advantages. One option for an ISV looking to benefit from the cloud is to exploit Windows Azure. Designed to support highly scalable and reliable applications, Windows Azure is Microsoft's flagship cloud platform technology. This paper takes a look at how and why ISVs might use Windows Azure. The goal is to make clear why cloud computing is important for ISVs and to illustrate how they might use this new platform.
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