Software

You Don't Know Me, but... Social Capital & Social Software

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Executive Summary

This paper takes a dual perspective, considering communities and organisations side by side, while recognising that social capital analysis does not really make a strong qualitative distinction between the two. That analysis poses as many of the identical questions to communities as to organisations: how do people commit to one another, where and why do they trust one another, who is included or excluded from a given group? Under this analysis, two inter-related threats emerge as areas in which social capital may often fail, but where social software may offer solutions: cliques and cronyism.

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