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About 24 results
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Pros and cons of outsourcing social media
Fewer businesses are outsourcing social media tasks but when they do, they tend to favor outsourcing design and development, content creation, and analytics.
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Discovering the phantom costs in social media
Experts weigh in on the phantom costs associated with social media campaigns that you may be overlooking. Time is one example of a business expense you may not consider.
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U.S. states lining up to limit employer access to personal social media accounts
As U.S. state governments continue restricting employer efforts to study employees' and job seekers' personal social accounts, employers might need to review policies to ensure the...
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Putting social into a B2B perspective
Before investing resources in social media, B2B businesses should determine where their audience spends the most time online in order to pinpoint which platform will offer the most...
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Complexity, skills, experience lie at heart of mobile testing shortfall
Mobile testing is challenging enough to warrant outside help and thorough enterprise assessments.
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Tracking down the right social media management tool
Get highlights on five social media management tools that could work for a variety of businesses.
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LinkedIn company pages: Get a good return on your social media investment
After deciding to have a company page on LinkedIn, use the tips here to gain some social media leverage.
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Finding the fit for thought leadership in social media
Thought leadership and social media don't necessarily go together, but when they do, there are some key tactics for engagement.
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Personal social media? Not on company time
Using social media for personal reasons at work is widely frowned upon by those taking a recent TechRepublic survey and by those commenting on it.
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Google's Inactive Account Manager heightens enterprise awareness for securing data
Preventing the commingling of company and personal data means focusing on securing the company data.