Searched for: "case study marketing spending effectiveness"
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About 62 results for "case study marketing spending effectiveness"
Job growth is a key point of discussion among tech startups and the economy. Here are some of the main thoughts driving the conversation.
Context is becoming a key element in the mobile app universe. Find out why it matters and what it can do.
Christian Reilly, CTO of Citrix's Workspace Services Division, spoke with TechRepublic about his history in IT, the role of consumerization in the enterprise, and how he defines his role as CTO.
Startup Sapience gives enterprise leaders the data and insights on employee workflow to help them improve productivity. Here's why it's a little more than just big brother for the workplace.
Before you dive into the world of LinkedIn ad campaigns, check out these 4 tips for success.
Innovation offices are US government entities specifically tasked with catalyzing and enabling improvements. IBM researchers are optimistic about the approaches, though cite possible barriers to innov...
Lindsay Crudele tells TechRepublic about the importance of social media in everyday government processes, and especially during emergencies like the Boston bombing.
Google Fiber has established gigabit internet in three US metro areas, with nine more targeted for the near future. Our research has turned up the metros most likely to be targeted in the next wave.
As nations spend billions of dollars stockpiling digital weapons and tension grows between them, the risk of world cyber warfare has suddenly turned offensive.
The Open Data 500 study is an index of US companies using open government data to generate business and develop products. Read our interview with Joel Gurin, the project's director.