Searched for: "measuring success in online marketing"
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About 67 results for "measuring success in online marketing"
In order to accurately measure real-time user engagement, find out which analytics you need to review and which metrics can be misleading.
Microsoft has made significant changes to the way it will report financial results in the future. The changes will have a major impact on how stakeholders view the company.
Stacy Donohue of the philanthropy Omidyar Network talks about how she sees civic tech now and in the future. She also recognizes several of the civic tech movement's unsung heroes.
An IPO usually has big implications for a company and its market. Here are 10 tech IPOs to watch for this year.
What will 2015 hold for social media? We spoke with industry thought leaders about what's emerging, continuing, and fading out for next year.
The number of products having perfect scores is up in AV-TEST's latest test for virus protection for Windows 7, and Microsoft is still at the bottom.
IT plays an important role in the success (or failure) of an organization's e-commerce initiatives. Here are some make-or-break practices to keep in mind.
With the cloud and big data in full swing and IoT on the rise, the time is ripe for businesses to take stock of the new legal challenges that disruptive technologies create.
Barriers to audience-based ads are falling due to advances in programmatic media. eXelate's CEO talks about the marketing firm's consumer data management and marketplace platforms.
In Evgeny Morozov's latest book, he explores technological 'solutionism,' which he believes is a dangerous ideology that is pervasive in Silicon Valley. Read Alex Howard's book review.