Lessons from the Heart of American Business: A Roadmap for Managers in the 21st Century by Gerald Greenwald 3.0.1 (Mobile)

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Lessons from the Heart of American Business: A Roadmap for Managers in the 21st CenturyGerald Greenwald Business Plus February 22, 2001One of Americas most respected executives offers management insight into how to do business nowand into the next century.Since taking over as chairman and chief executive officer of United Airlines, Gerald Green-wald has seen operating margins and productivity go up, labor grievances go down, and the stock price more than double. In LESSONS FROM THE HEART OF AMERICAN BUSINESS, Greenwald shares his extraordinary experiences and insight into how businesses in America operate today, including: corporate ethicsdealing with layoffsbuilding trustoffice politicsand much more. In addition, Greenwald explores business practices and behavior in the second half of the 20th century and the important lessons they can teach about managing in the future.About the AuthorGerald Greenwald is a former chairman and CEO of United Airlines and former vice-chairman of Chrysler Corporation. He lives in Aspen, Colorado.About IcebergThe Iceberg Reader revolutionizes the reading experience by combining the familiarity and timelessness of books with the convenience of New Media. Iceberg makes it easier than ever to browse, buy and enjoy the written word.Features- Natural book-like reading experience with full pagination, like the original printed editions. - Each title includes cover art, front matter, running heads and page numbers.- Table of Contents incorporates one click navigation.- Vertical and horizontal page orientation. - Adjust font size with a pinch, text reflows automatically.- Brightness adjustment with paper-like backgrounds. - Swipe to turn the page.- Search the text within a book. - Create margin notes with user notation. - Integrates with iTunes bookstore, so your next Iceberg book is just one click away. About HachetteHachette Book Group USA is a leading US trade publisher headquartered in New York, and owned by Hachette Livre, the second largest publisher in the world. In one year, HBGUSA publishes approximately 450 adult books, 150 young adult and childrens books, and 60 audio book titles. In 2007, the company had a record 82 books on the New York Times bestseller list, with 20 of them ranked #1. In addition to selling and distributing its own imprints, HBG distributes publishing lines for Chronicle Books, Microsoft Learning, Arcade, Time Inc. Home Entertainment, Harry N. Abrams, InnovativeKids, Phaidon Press, Filipacchi Publishing, Kensington, MQ Publications, Strictly By The Book, Weinstein Books and Gildan Media.About ScrollmotionScrollMotion, creator of the Iceberg Reader, is a content technology company based in downtown New York City. Our proprietary technology is reshaping how people experience digital information and entertainment, and ScrollMotion is also helping many of the greatest names in traditional media tap the vast potential of the mobile space. For more information, visit www.scrollmotion.com. SupportIf you have any technical problems please email us at icebergsupport@scrollmotion.com before you post a review.
Format:Software Size:7324.00
Version:3.0.1 Date:May 2010
Platform:Mobile Price:15.99
Downloads:1