Apple takes on Amazon with iPad e-reader features, bookstore

January 27, 2010, 5:53 AM PST | Length: 268


At an Apple press event, CEO Steve Jobs shows off the company's new iBooks app. Users can now browse, read reviews, read a sample excerpt, or just buy books--and the book downloads to a virtual "book shelf." The software has the support of five of the largest publishers, including Simon and Schuster.