Live Webcast: Doing business in India: A primer for U.S. IT

Indians in information technology industries call their country the "Wild Wild East" -- and for good reason. India is a country of intense contrasts, where Eastern traditions would give pause even to those well-versed in Chinese and Japanese business practices. All too often, India is perceived in the West as nothing more than the location of countless call centers and "that place where our jobs went" when more and more IT companies turned to off-shore development around the turn of the century. Learn how to navigate the Indian business landscape.

Don't miss ZDNet's Hot Topics -- Doing business in India: A primer for U.S. IT

Find out why India is more than an off-shore destination.
• Understand how to establish good business relationships with Indian partners.
• Learn why we should view Indian companies as vital partners rather than cut-rate competitors.

Register now for ZDNet's Hot Topics -- Doing business in India: A primer for U.S. IT. The real story of Indian business and the relationships we build with Indian partners is a complex one, and navigating the Indian business landscape requires care, respect, and a good deal of moxie.