A Large German Broadcaster Signs on a New NRCS With the Help of TCS
Source: Tata Consultancy Services
TCS' client is a large German public broadcaster and a member of ARD, the joint organization of Germany's regional public-service broadcasters. The station wished to replace the stand-alone office software in all its editorial departments with a more modern News Room Computer System (NRCS) for program planning and production. TCS provided the workflow analysis and systems architecture and helped the company roll out the platform. The broadcaster now has a system that enables better coordination and communication, both internally and with other ARD members. This made the broadcaster more agile and responsive to consumer demands, leading to increased profitability and competitiveness.