Bank Strengthens Market Opportunities With Enhanced Customer Service Tools

KASB Bank has 73 branches across Pakistan. It offers financial solutions to a large portfolio of investment, corporate, and consumer banking customers, with a comprehensive range of services. Determined to offer customers a more flexible, personalised service, Pakistan's KASB Bank deployed Microsoft Dynamics CRM 4.0 business management software. Microsoft Gold Certified Partner Maison Consulting & Solutions customised the technology to streamline collections management and integrate it with call centre systems. The bank's customers now benefit from a faster, more efficient service.