Business Intelligence Approach To Supporting Strategy-Making Of ISP Service Management
The recent deregulation of telecommunication industry by the Taiwanese government has brought about the acute competition for Internet Service Providers (ISP). Taiwan's ISP industry is characterized by the heavy pressure for raising revenue after hefty capital investments of last decade and the lack of knowledge to develop competitive strategies. To attract subscribers, all ISP dealers are making an all-out effort to improve their service management. This paper proposes a Business Intelligence process for ISP dealers in Taiwan to assist management in developing effective service management strategies.