Business Relationships And The Impact Of Political, Competitive And Intermediary Connections

In further developing the notion of business actors in the distributive channel, the paper integrates competitors, political and intermediary units to investigate if and how they have their impacts on focal businesses. In this construction, business relationship function is exposed to be interrelated to connected business and other actors which are directly or indirectly interdependent. The argument is driven by the notion that actors, like competitors, intermediaries and political units, can generate uncertainty for the core business relationships.