Chico's Taps HP and Intel Innovation to Move Merchandise
Source: Hewlett-Packard (HP)
Chico's FAS, Inc. (NYSE: CHS) sells exclusively designed, private-label women's clothing, intimates, and accessories under the Chico's, White House | Black Market, and Soma Intimates brand names. Chico's wanted to gain new operational efficiencies, better insight for driving growth, and greater IT flexibility. Chico's standardized on HP and Intel technologies to manage growth and operate in the fast-paced retail industry. The company chose HP because of its broad range of solutions that enable retailers to compete. HP solutions touch every facet of the retail enterprise. At Chico's, there are HP POS systems, HP Integrity servers with Intel Itanium processors, the HP BladeSystem, and HP Services.