Consumer Electronics Distributor Faces Business Challenges Head on With Enterprise SOA

Thailand-based Jebsen & Jessen Marketing (T) Ltd (J&J) is one of the leading consumer electronics and lifestyle product distributors in the region. Jebsen & Jessen Marketing (T) Ltd (J&J) wanted to Avoid delayed turnaround time during product registration due to manual processing of service requests and also they wanted to improve inefficient, time-consuming data-entry procedure. To master these needs Jebsen & Jessen Marketing (T) Ltd (J&J) turned to SAP. The Jebsen & Jessen Marketing deployed to the SAP NetWeaver technology platform, with its support for enterprise Service-Oriented Architecture (enterprise SOA), to innovate and streamline its product warranty servicing process and better serve its dealers and end customers.