Creative Entrepreneurs Can Survive The Crisis

Source: INSEAD

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Creative entrepreneurs can weather the current global economic crisis better than traditional businesses, says the author. "It's not the creative entrepreneurs but it's the large companies that are being challenged. Creative companies can survive any condition," Authors said at the recent World Knowledge Forum in Seoul, South Korea. Authors said a lot of opportunities will emerge as a result of the current global economic slowdown but companies need to be nimble to move quickly and decisively to realise these opportunities.
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Date:Jan 2010