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word processing
(368 results)-
White Papers
Create a Storyboard
Dec 2007
If one is a Hollywood director who was planning a film, one would probably hire a storyboard artist to sketch frames of selected scenes from the script. A storyboard is a powerful tool because it...
Provided by Microsoft Tips
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White Papers
Get Started on Your Job Hunt With Word Templates
Dec 2007
Looking for a new job can be challenging, but sometimes a tiny boost can give the user a huge head start. One can find the boost one need at the Templates on Microsoft Office Online Web site,...
Provided by Microsoft Tips
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White Papers
Getting the Job With Office: Sending Mail to Contacts
Dec 2007
One has their new business suit and the resume, and one is ready to start interviewing. Once the user has entered the names and addresses of potential employers into the contacts list, the next...
Provided by Microsoft Tips
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White Papers
Should You Become a Microsoft Office Specialist?
Dec 2007
A Microsoft Office Specialist is a person who has passed an exam administered through a Microsoft Authorized Testing Center on one of the Microsoft Office 2003, Microsoft Office XP, or Microsoft...
Provided by Microsoft Tips
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White Papers
Use the Right Microsoft Office Program for the Job
Dec 2007
Part of one's job as an administrative professional involves figuring out how to be efficient in accomplishing the tasks. More than likely, the typical workday is divided between routine tasks...
Provided by Microsoft Tips
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White Papers
Create Professional-Quality Graphics for Your Documents
Dec 2007
The document lives in Microsoft Office Word 2003, and that's exactly where it belongs. Word is all about creating great documents. However, when one wants to add graphics to the document, keep the...
Provided by Microsoft Tips
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White Papers
Promote Regular Team Interaction
Dec 2007
Although team-building retreats and special events can be great ways to kick off new team initiatives, the real work of building a successful team happens in the trenches. It is the day-to-day...
Provided by Microsoft Tips
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White Papers
Organize Your Computer Files in Five Steps
Dec 2007
What happened to the paperless office? The author generates more paper now than he ever did before the advent of the computer! Even so, a computer's hard disk drive can get just as cluttered as...
Provided by Microsoft Tips
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White Papers
Transfer Important Data for Safekeeping
Dec 2007
When employees leave a company or transfer to another department, there might be a need felt to transfer important documents, spreadsheets, databases, and other data from the departing employees'...
Provided by Microsoft Tips
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White Papers
Create a Password Reset Disk
Dec 2007
As an administrative assistant, does one find it difficult to keep track of the many passwords that one needs to access the computers in the office? Do employees come for help when they forget a...
Provided by Microsoft Tips
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White Papers
Set Up a New Desktop Computer
Dec 2007
When one sets up a new desktop computer, some assembly is required. And computer setup isn't limited to hardware - when one first turns on a new computer that has Microsoft Windows preinstalled,...
Provided by Microsoft Tips
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White Papers
Select a Learning Management System
Dec 2007
Many organizations are migrating to online Learning Management Systems (LMSs) as a way to contain employee training costs. Because employees can access online training from virtually any location...
Provided by Microsoft Tips
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White Papers
Set Up User Accounts
Dec 2007
In some offices, more than one person uses the same computer. Every person who uses a computer should have a unique user account that is accessed with a private password. Each computer user can...
Provided by Microsoft Tips
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White Papers
Upgrade or Retire an Old Computer
Dec 2007
One knows how to set up a new computer. But what does one do with an old office computer? Hand it down to someone else? Give it to charity? Throw it in the trash? Before one decides, take a few...
Provided by Microsoft Tips
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White Papers
Transfer Data by Using the Files and Settings Transfer Wizard
Dec 2007
One is ready to transfer vital business information from one computer to another to protect the company during employee transitions. If the new computer is running Microsoft Windows XP, one can...
Provided by Microsoft Tips
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White Papers
Follow Up on Assigned Tasks
Dec 2007
The day-to-day grind of managing an office can wear down any office manager. Delegating tasks to staff members is a necessity if one wants to maintain the sanity and keep the office running...
Provided by Microsoft Tips
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White Papers
Same Job, New Boss
Dec 2007
One's job and title haven't changed - but the boss has. In fact, he or she is literally a whole new person. Dealing with a new boss, especially when the relationship with the old boss was good,...
Provided by Microsoft Tips
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White Papers
Maximize Your Performance Review as an Administrative Assistant
Dec 2007
Most of the people get just one opportunity each year to highlight the contributions in the workplace - and hopefully, to justify a salary increase. Here are some things that one can do to ensure...
Provided by Microsoft Tips
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White Papers
Write Effective Business Letters
Dec 2007
Despite constantly improving forms of communication such as e-mail, the business letter still exerts enormous influence and deserves one's close attention. Business letters are more formal and...
Provided by Microsoft Tips
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White Papers
The Consultant's Conundrum - Selling While Serving
Dec 2007
After a grueling proposal process, a consulting team landed a project with a new client. Knowing that the client often uses consulting services, the lead consultant and his team adopted a two-part...
Provided by Microsoft Tips
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White Papers
Use Tools to Gain Client Mindshare
Dec 2007
Company executives and managers initially give new consulting projects top priority. But to keep a project on track, consultants still need to attract and maintain the participation of all key...
Provided by Microsoft Tips
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White Papers
Organize and Simplify Access to the My Documents Folder
Dec 2007
Microsoft Windows 2000 introduced a new place to store the documents - the My Documents folder. Microsoft Windows XP carries on the My Documents tradition. The integration of the My Documents...
Provided by Microsoft Tips
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White Papers
Academic Writing Made Easier With the Research Task Pane
Dec 2007
From the new Research task pane in Microsoft Office 2003, students can search for information, tools, and other services to develop a paper. In the case of nonfiction creative writing, for...
Provided by Microsoft Tips
-
Case Studies
Students Use Online Collaboration to Improve Study Habits and Learning Outcomes
Mar 2008
In Joplin, Missouri Southern State University (MSSU) offers students a high-quality education while striving to keep costs down. To reduce spending, the IT department decided to replace its aging,...
Provided by Microsoft Tips
-
White Papers
Create and Save Test Templates
Dec 2007
Does one find themselves developing new tests at the end of each unit or project? Or trying to find a copy of the old test so that one can update it for this year? Templates are perhaps one of the...
Provided by Microsoft Tips
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White Papers
Enhance Your Business Plan Document
Dec 2007
A business plan is a highly visible and essential tool for educating and inspiring the team and for selling the business ideas to banks or individual investors who may offer financial backing....
Provided by Microsoft Tips
-
White Papers
Share Data Between Excel and Word Healthcare Forms
Dec 2007
People working within the healthcare field often collect data in a Microsoft Office Excel 2003 workbook and then need to include some of that information in a form letter or a report created in...
Provided by Microsoft Tips
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White Papers
Control Metadata in Your Legal Documents
Dec 2007
In Word, Excel, and PowerPoint, certain types of hidden information are automatically saved as one works on files, mainly to help one locate the files later by using built-in search tools. This...
Provided by Microsoft Tips
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White Papers
Write Better Legal Documents With Microsoft Word
Dec 2007
A large part of any attorney's job consists of trying to persuade someone (a client, opposing counsel, an arbitrator, a judge) that the legal arguments one is making are not only factually and...
Provided by Microsoft Tips
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White Papers
Convert Legal Documents to Different Word Processing Formats
Dec 2007
More and more often, attorneys receive electronic versions of documents instead of, or in addition to, printed copies. These electronic documents can be created by opposing counsel, by the...
Provided by Microsoft Tips
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White Papers
Using Documents Effectively in Court
Dec 2007
Long before one enters the courtroom, one must spend a great deal of time preparing, formatting, and organizing the documents that one plan to use as part of the case. One is often required to use...
Provided by Microsoft Tips
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White Papers
Use the Word 2003 Redaction Add-In
Dec 2007
Whether one is distributing a document that contains pieces of confidential information or delivering on an electronic discovery request, one can use the new Microsoft Office Word 2003 Redaction...
Provided by Microsoft Tips
-
White Papers
Improve the Contract Negotiation Process With the Right Tools
Dec 2007
Contract negotiation is a central element in any attorney's practice - particularly for business and corporate attorneys. As the negotiation process progresses and the contract passes between...
Provided by Microsoft Tips
-
White Papers
Develop a HIPAA Privacy Policy
Dec 2007
Most medical administrators have grappled with the issue of developing a HIPAA-compliant privacy policy. They have either developed a policy themselves or delegated the task to a staff member,...
Provided by Microsoft Tips
-
White Papers
Selling Your Job: Tips for Successfully Marketing Your Open Positions
Dec 2007
There may be thousands of open job positions available annually in the United States in the company's area of expertise. As a hiring manager, one may have 10 of these openings on one's own team....
Provided by Microsoft Tips
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White Papers
Secondary Market Research: Getting the Most for the Least
Dec 2007
Secondary market research is information that's gathered by a third party. Some examples of this type of data include government statistics, reports by industry associations, and analyses prepared...
Provided by Microsoft Tips
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White Papers
3 Steps to a Great Elevator Pitch
Dec 2007
Elevator pitches are developed to relay just enough information to cause the interlocutor to ask, "Tell me more." If one is lucky, the CEO will remain on the elevator and say, "If one has a few...
Provided by Microsoft Tips
-
White Papers
Communicate To, Through, and for Your Channel Partners
Dec 2007
Communicating with customers is obviously important and gets the attention of marketing channel managers. However, communicating with channel partners is just as important but often gets second...
Provided by Microsoft Tips
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White Papers
Create a Channel Partner Scorecard
Dec 2007
Successful channel partner relationships require substantial investments of energy, time, and money. And like any investment, they need active management to ensure maximum return. Effective...
Provided by Microsoft Tips
-
White Papers
Create High-Impact Press Releases
Dec 2007
Press releases are the most powerful and cost-effective marketing tool for building credibility. Why? One's target audience is more likely to trust an opinion put forth by an independent authority...
Provided by Microsoft Tips
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White Papers
Use Handwriting Recognition
Dec 2007
This feature of Use handwriting recognition is available in the Simplified Chinese, Traditional Chinese, English, Japanese, and Korean language versions of Microsoft Office. Because handwriting...
Provided by Microsoft Tips
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White Papers
About Handwriting Recognition
Dec 2007
This feature is available in the Simplified Chinese, Traditional Chinese, English, Japanese, and Korean language versions of Microsoft Office. Because handwriting recognition is not installed by...
Provided by Microsoft Tips
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White Papers
About Finding Files
Dec 2007
The user can use the File Search command in Microsoft Office 2003 to find files wherever one works: on the computer hard drive, the local network, the Microsoft Outlook mailbox, and the network...
Provided by Microsoft Tips
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White Papers
About Preventing Loss of Work
Dec 2007
Microsoft Word includes a number of ways to back up and recover the documents. The user can further protect the work by using the AutoRecover feature to periodically save a temporary copy of the...
Provided by Microsoft Tips
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White Papers
Use Text or Pictures From an Online Fax or a Scanned Document
Dec 2007
Does the user have information in an online fax (a fax image created by a fax program or print driver that one can view on the computer) or on a piece of paper that one needs to use again? Wish...
Provided by Microsoft Tips
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White Papers
About Microsoft Office Document Imaging
Dec 2007
Document imaging is the process of scanning paper documents, converting them to digital images that are then stored on CD, DVD, or other magnetic storage. With Microsoft Office Document Imaging,...
Provided by Microsoft Tips
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White Papers
Insert Smileys and Other Emoticons
Dec 2007
If one has used an instant messenger or chat service, one has seen the ubiquitous smiley and frowning faces used to represent happy and sad. These symbols are called emoticons, a combination of...
Provided by Microsoft Tips
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White Papers
About Accessibility for People With Disabilities
Dec 2007
Microsoft is committed to making products that are accessible and usable by all people, including those with disabilities. Many accessibility features are built right into Microsoft Word. These...
Provided by Microsoft Tips
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White Papers
Add Support for the Scroll Wheel to the Microsoft Visual Basic for Applications 6 Environment
Dec 2007
When the Microsoft Visual Basic for Applications (VBA) 6 Integrated Development Environment (IDE) - also referred to as the Visual Basic Editor - is used to add or edit a macro or module in the...
Provided by Microsoft Tips
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White Papers
Introducing Microsoft Office Word 2003
Dec 2007
Microsoft Office Word 2003 is the word processing program that makes documents easier to create, share, and read. The review and markup features have been enhanced to address the many ways that...
Provided by Microsoft Tips
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White Papers
Roadmap to Word 2003 Training
Dec 2007
If one is new to Word 2003, try the "Audio course: Get to know Word: Create the first document." Learn how to get started: how to type in a document, how to select text and revise it, how to make...
Provided by Microsoft Tips
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White Papers
Secure Documents and Files
Dec 2007
The security of legal files is very important. Because many law firms are concerned about file security, they instruct their Information Technology (IT) departments, if they have one, to secure...
Provided by Microsoft Tips
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White Papers
Best Ways to Get Your Word Document Reviewed
Dec 2007
One has created a masterpiece in Microsoft Word. At least, one thinks it's a masterpiece. To really be sure, one needs to make it available to peers or co-workers for review. There are many...
Provided by Microsoft Tips
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White Papers
Macro Security Levels
Dec 2007
The following information summarizes how macro (macro: An action or a set of actions one can use to automate tasks. Macros are recorded in the Visual Basic for Applications programming language.)...
Provided by Microsoft Tips
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White Papers
About Helping Protect Files From Macro Viruses
Dec 2007
A macro virus is a type of computer virus that's stored in a macro within a file, template, or add-in. To help protect against macro viruses, one should purchase and install specialized antivirus...
Provided by Microsoft Tips
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White Papers
Should I Send Microsoft an Error Report When My Program Crashes?
Dec 2007
Has one ever used a Microsoft Office program that suddenly closed or just stopped responding? That was really annoying, right? And then one sees a dialog box similar to the following dialog box,...
Provided by Microsoft Tips
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White Papers
Remove Personal or Hidden Information
Dec 2007
Before one gives others a copy of the document, it's a good idea to review personal and hidden information, and decide whether it's appropriate to include. One may want to remove some information...
Provided by Microsoft Tips
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White Papers
Microsoft Office Word 2003 Privacy Statement
Dec 2007
As with all Microsoft Office System products, Microsoft Office Word 2003 is designed to allow the user to quickly assemble, display, and share the data with others. Microsoft is committed to...
Provided by Microsoft Tips
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White Papers
Connect With Customers: Tips, Templates, and Resources
Dec 2007
For anyone who is a part of a department in a large corporation or the sole proprietor of a small business, it is important to keep in touch with customers, internal or external. Personalized...
Provided by Microsoft Tips
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White Papers
How to Check Spelling and Grammar in Another Language in Word 2003
Dec 2007
This step-by-step paper describes how to use Microsoft Office Word 2003 to check the spelling and the grammar of text in a language that is different from the one that one typically uses in Word....
Provided by Microsoft Tips
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White Papers
The Pure and Simple Logic of Building Extraordinary Tables
Dec 2007
Newton, D'Alembert, Kant, Einstein, Mr. Spock&any great logician would be awed by the elegant, simple logic of the Table Properties dialog box. But one doesn't have to be a great philosopher,...
Provided by Microsoft Tips
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White Papers
Ins and Outs of Page Numbering in Word
Dec 2007
Like a lot of things one does in Word, page numbering can be incredibly simple&until it isn't. The first time one creates a multiple-page document and add page numbers, it's a cinch. One clicks...
Provided by Microsoft Tips
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White Papers
Measure Up With the Horizontal Ruler: Set Margins, Indents, and Tabs
Dec 2007
In Word, one can quickly set up margins, tab stops, and paragraph indents in one convenient place: the horizontal ruler. The horizontal ruler is the bar across the top of the Word document with...
Provided by Microsoft Tips
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White Papers
12 Simple Rules for Working With Color
Dec 2007
For marketing material, color is arguably one of the most powerful design tools at one's disposal. It is extremely noticeable - even when viewed from a distance, a document with color stands out...
Provided by Microsoft Tips
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White Papers
Add an Appendix to Your Document
Dec 2007
Does one need to add an appendix to the book, paper, report, manual, or other document? An appendix is a collection of useful information that does not need to be included in the main body of the...
Provided by Microsoft Tips
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White Papers
Create Company Letterhead Using Word
Dec 2007
If the user creates business letters, one can use Word to develop the company's letterhead. Rather than follow the standard format for writing business letters, in which the company's address is...
Provided by Microsoft Tips
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White Papers
Insert the Chapter Number and Title in a Header or Footer
Dec 2007
A document must first be divided into sections (section: A portion of a document in which one sets certain page formatting options. The user creates a new section when he or she wants to change...
Provided by Microsoft Tips
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White Papers
Open WordPerfect Documents in Word
Dec 2007
Microsoft Word provides file format converters that enable Word to open documents that were created in older versions of WordPerfect. If the document was created in a version of WordPerfect that...
Provided by Microsoft Tips
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White Papers
Open and Save Files in Formats Supported by Word
Dec 2007
A file format defines the way that information is stored in a file, so that a specific program can open and save that file. A file's format is indicated by a three-letter or four-letter extension...
Provided by Microsoft Tips
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White Papers
About Templates in Word
Dec 2007
Every Microsoft Word document is based on a template. A template determines the basic structure for a document and contains document components and settings, such as AutoText entries, fonts, key...
Provided by Microsoft Tips
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White Papers
Draw Flowcharts With Word and PowerPoint
Dec 2007
For someone who needs to draw a diagram, such as a flowchart, but is not sure if he or she should use Word or PowerPoint, this paper is useful. Word is a word-processing program that includes...
Provided by Microsoft Tips
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White Papers
Make Business Cards Using Word
Dec 2007
This paper will explain how to create Business Cards using Microsoft Office Word. Users can quickly create attractive and professional business cards in two ways using Word - by using ready-made...
Provided by Microsoft Tips
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White Papers
Add Pop-Up Lists to Your Word Documents
Dec 2007
Does one reuse some of the documents over and over again, making slight changes just before the user print, fax, or e-mail them each time? For example, does one send the same basic letter to each...
Provided by Microsoft Tips
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White Papers
Creating a Macro to Meet Court Requirements for Document Margins
Dec 2007
Different courts have different requirements, or preferences, for document margins. Frequently, they do not want all the pages treated the same way. For example, they usually want a larger top...
Provided by Microsoft Tips
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White Papers
About Macros
Dec 2007
If the user performs a task repeatedly in Microsoft Word, one can automate the task by using a macro. A macro is a series of Word commands and instructions that one group together as a single...
Provided by Microsoft Tips
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White Papers
Automatically Correct Spelling With Words From the Main Dictionary
Dec 2007
The user can set up the program to automatically correct misspelled words that are similar to words in the main dictionary that the spelling checker uses. When one installs Microsoft Office,...
Provided by Microsoft Tips
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White Papers
Use Automatic Formatting as You Type
Dec 2007
By selecting certain automatic formatting options, the 2007 Microsoft Office system programs can automatically format certain kinds of text as one type, such as automatically replacing a typed...
Provided by Microsoft Tips
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White Papers
Insert a Hyphen
Dec 2007
If a word is too long to fit at the end of a line, Microsoft Office Word 2007 moves the word to the beginning of the next line instead of hyphenating it. However, one can use the Hyphenation...
Provided by Microsoft Tips
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White Papers
Automatically Correct Capitalization
Dec 2007
One's Microsoft Office program can make one's work easier by automatically correcting capitalization errors. The default options usually work well for most people, so one may not need to modify...
Provided by Microsoft Tips
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White Papers
Insert a Symbol or Special Character
Dec 2007
The user can use the Symbol dialog box to insert symbols, such as ΒΌ and, or special characters, such as an em dash (-) or ellipsis (&) that are not on the keyboard, as well as Unicode characters....
Provided by Microsoft Tips
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White Papers
Write Effective Business Letters
Dec 2007
Despite constantly improving forms of communication such as e-mail, the business letter still exerts enormous influence and deserves one's close attention. Business letters are more formal and...
Provided by Microsoft Tips
-
White Papers
The Consultant's Conundrum - Selling While Serving
Dec 2007
After a grueling proposal process, a consulting team landed a project with a new client. Knowing that the client often uses consulting services, the lead consultant and his team adopted a two-part...
Provided by Microsoft Tips
-
White Papers
Use Tools to Gain Client Mindshare
Dec 2007
Company executives and managers initially give new consulting projects top priority. But to keep a project on track, consultants still need to attract and maintain the participation of all key...
Provided by Microsoft Tips
-
White Papers
Organize and Simplify Access to the My Documents Folder
Dec 2007
Microsoft Windows 2000 introduced a new place to store the documents - the My Documents folder. Microsoft Windows XP carries on the My Documents tradition. The integration of the My Documents...
Provided by Microsoft Tips
-
White Papers
Academic Writing Made Easier With the Research Task Pane
Dec 2007
From the new Research task pane in Microsoft Office 2003, students can search for information, tools, and other services to develop a paper. In the case of nonfiction creative writing, for...
Provided by Microsoft Tips
-
Case Studies
Students Use Online Collaboration to Improve Study Habits and Learning Outcomes
Mar 2008
In Joplin, Missouri Southern State University (MSSU) offers students a high-quality education while striving to keep costs down. To reduce spending, the IT department decided to replace its aging,...
Provided by Microsoft Tips
-
White Papers
Create and Save Test Templates
Dec 2007
Does one find themselves developing new tests at the end of each unit or project? Or trying to find a copy of the old test so that one can update it for this year? Templates are perhaps one of the...
Provided by Microsoft Tips
-
White Papers
Enhance Your Business Plan Document
Dec 2007
A business plan is a highly visible and essential tool for educating and inspiring the team and for selling the business ideas to banks or individual investors who may offer financial backing....
Provided by Microsoft Tips
-
White Papers
Share Data Between Excel and Word Healthcare Forms
Dec 2007
People working within the healthcare field often collect data in a Microsoft Office Excel 2003 workbook and then need to include some of that information in a form letter or a report created in...
Provided by Microsoft Tips
-
White Papers
Write Effective Job Descriptions
Dec 2007
Creating successful job descriptions can be an important part of one's role as a compensation and benefits specialist. The organization's job descriptions should be concise, clear, and correct....
Provided by Microsoft Tips
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White Papers
Control Metadata in Your Legal Documents
Dec 2007
In Word, Excel, and PowerPoint, certain types of hidden information are automatically saved as one works on files, mainly to help one locate the files later by using built-in search tools. This...
Provided by Microsoft Tips
-
White Papers
Write Better Legal Documents With Microsoft Word
Dec 2007
A large part of any attorney's job consists of trying to persuade someone (a client, opposing counsel, an arbitrator, a judge) that the legal arguments one is making are not only factually and...
Provided by Microsoft Tips
-
White Papers
Convert Legal Documents to Different Word Processing Formats
Dec 2007
More and more often, attorneys receive electronic versions of documents instead of, or in addition to, printed copies. These electronic documents can be created by opposing counsel, by the...
Provided by Microsoft Tips
-
White Papers
Using Documents Effectively in Court
Dec 2007
Long before one enters the courtroom, one must spend a great deal of time preparing, formatting, and organizing the documents that one plan to use as part of the case. One is often required to use...
Provided by Microsoft Tips
-
White Papers
Use the Word 2003 Redaction Add-In
Dec 2007
Whether one is distributing a document that contains pieces of confidential information or delivering on an electronic discovery request, one can use the new Microsoft Office Word 2003 Redaction...
Provided by Microsoft Tips
-
White Papers
Improve the Contract Negotiation Process With the Right Tools
Dec 2007
Contract negotiation is a central element in any attorney's practice - particularly for business and corporate attorneys. As the negotiation process progresses and the contract passes between...
Provided by Microsoft Tips
-
White Papers
Develop a HIPAA Privacy Policy
Dec 2007
Most medical administrators have grappled with the issue of developing a HIPAA-compliant privacy policy. They have either developed a policy themselves or delegated the task to a staff member,...
Provided by Microsoft Tips
-
White Papers
Create a Go-to-Market Plan
Dec 2007
When one's consulting company is ready to launch a new service offering, it's critical to develop a go-to-market plan. A comprehensive go-to-market plan clearly describes the goals of the new...
Provided by Microsoft Tips
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White Papers
Selling Your Job: Tips for Successfully Marketing Your Open Positions
Dec 2007
There may be thousands of open job positions available annually in the United States in the company's area of expertise. As a hiring manager, one may have 10 of these openings on one's own team....
Provided by Microsoft Tips
-
White Papers
Secondary Market Research: Getting the Most for the Least
Dec 2007
Secondary market research is information that's gathered by a third party. Some examples of this type of data include government statistics, reports by industry associations, and analyses prepared...
Provided by Microsoft Tips
-
White Papers
Target Your Marketing Budget to Company Objectives
Dec 2007
Marketing budgets, especially in small and mid-sized businesses, are often arbitrarily set as either n% of planned revenue or n% over the prior year's marketing budget - without considering the...
Provided by Microsoft Tips
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White Papers
3 Steps to a Great Elevator Pitch
Dec 2007
Elevator pitches are developed to relay just enough information to cause the interlocutor to ask, "Tell me more." If one is lucky, the CEO will remain on the elevator and say, "If one has a few...
Provided by Microsoft Tips
-
White Papers
Communicate To, Through, and for Your Channel Partners
Dec 2007
Communicating with customers is obviously important and gets the attention of marketing channel managers. However, communicating with channel partners is just as important but often gets second...
Provided by Microsoft Tips
-
White Papers
Create a Channel Partner Scorecard
Dec 2007
Successful channel partner relationships require substantial investments of energy, time, and money. And like any investment, they need active management to ensure maximum return. Effective...
Provided by Microsoft Tips
-
White Papers
Create High-Impact Press Releases
Dec 2007
Press releases are the most powerful and cost-effective marketing tool for building credibility. Why? One's target audience is more likely to trust an opinion put forth by an independent authority...
Provided by Microsoft Tips
-
White Papers
Develop a Marketing Communications Plan
Dec 2007
Marketing communications (marcom) include customer-facing materials such as brochures, press releases, Web sites, and trade show presentations. The proximity of marcom planning to the customer...
Provided by Microsoft Tips
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White Papers
Discover the Importance of Target Audience Profiling
Dec 2007
A Target Audience Profile (TAP) is a written and very detailed appraisal of the customers' characteristics, attitudes, and behaviors. TAP information typically falls into two categories:...
Provided by Microsoft Tips
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White Papers
Learn the Key Concepts of Messaging
Dec 2007
Messaging is the identification and documentation of major company or product themes that one wants the customers to understand. A marketing message is typically a one-sentence or two-sentence...
Provided by Microsoft Tips
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White Papers
Manage Marketing Plans to Achieve Corporate Goals
Dec 2007
At many companies, marketing is perceived by those outside the marketing department as just another expense. Too often, marketing is not viewed as an investment that can grow revenue today and...
Provided by Microsoft Tips
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White Papers
Craft Your Business Plan
Dec 2007
A business plan is a unique document because it details the specifics of one business. Yet, an effective business plan should share themes and a standard organizational format that are common to...
Provided by Microsoft Tips
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White Papers
Choose the Right Media for Your Message
Dec 2007
Whether reading a book, a magazine, or a business document, everyone looks at the pictures. So if one is going to grab the reader's attention with pictures, be sure one is making the statement...
Provided by Microsoft Tips
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White Papers
Create Better Meeting Handouts
Dec 2007
How many times has one referred to handouts that one received at a presentation, only to find that they didn't contain enough detail for the person to recall what the speaker said? This is a...
Provided by Microsoft Tips
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White Papers
Collaborate Effectively With Your Team
Dec 2007
Project managers rely on the team to help create all kinds of important project documents. The team produces project plans, risk management plans, presentations, reports, and a host of other...
Provided by Microsoft Tips
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White Papers
Keep Up With Changes to Shared Projects
Dec 2007
Collaborating on projects with a team has come a long way from the days when team members passed around floppy disks or paper folders for everyone's input. Nowadays, one can keep the documents on...
Provided by Microsoft Tips
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White Papers
Develop a Value Proposition
Dec 2007
Developing a customer-focused value proposition is key to winning business and selling more effectively. Value propositions establish the value basis for one's business relationships with the...
Provided by Microsoft Tips
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Whitepapers
Develop and Execute a Channel Strategy
Dec 2007
Channels are the means by which one sells products to the customers. Channel strategy helps identify those sales channels and processes that yield the highest return for one's company. Channel...
Provided by Microsoft Tips
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White Papers
Target the Right Customers
Dec 2007
A well-defined strategy for determining which sales opportunities to pursue creates sales efficiency and success faster than any other discipline. And yet targeting the wrong customers in pursuit...
Provided by Microsoft Tips
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White Papers
The Importance of Prospecting
Dec 2007
Potential customers come in two types: suspects and prospects. A suspect is someone who appears to fit the target market or shows some interest in one's offerings; a prospect is someone who has...
Provided by Microsoft Tips
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White Papers
View the World From Your Customer's Shoes
Dec 2007
Customers act in their own interests, not others. One must first view the world from the customer's perspective before presenting the solution as the bridge that enables them to achieve their...
Provided by Microsoft Tips
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White Papers
Create an Effective Team
Dec 2007
Many people believe that the best teams comprise like-minded people working toward a common goal, assuming that team members who think alike and act alike can advance unimpeded toward their goals....
Provided by Microsoft Tips
