Driving product strategy from the top-down: How to align business objectives with technical objectives

Source: IBM

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If you manage, or are involved with product investment decisions for multiple products, this session will provide practical insights and tools to make your job a little bit easier. If you have difficulty explaining how multiple products "fit" together, or what value customers will receive from a portfolio approach, this session will cover successful methods that are in use today
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Date:Mar 2010