Enhancing Authentication and Improving the Customer Experience
Source: RSA Security
Mizuho Bank is the core banking company of Mizuho Financial Group, one of Japan's three mega-banks and one of the country's largest retail banks, with more than 25 million accounts. Mizuho Direct is the company's comprehensive online banking service, attracting 100,000 users per month and continuing to grow. The challenge was to gain the confidence of Mizuho Direct online banking customers, in light of a recent high-profile security breach in Japan and to improve security levels without burdening the user unnecessarily. Bank deployed RSA Adaptive Authentication analyzes the user's device profile and behavioral profile to determine whether they are typical and recognized. If not, it introduces additional security questions for an extra layer of authentication.