Financial Services Company Boosts Customer Experience for Higher Competitive Advantage
Source: F5 Networks
A Fortune 100 financial services company that provides investment and retirement services to millions of customers experienced network outages that resulted in unacceptable service interruptions. The financial organization experienced a system outage that limited access to its public website. The outage was caused by a failure of the company's vendor load balancing infrastructure. When the vendor solution failed, IBM suggested a strategic redesign, and it recommended that the financial organization replace its current vendor devices with an Application Delivery Networking (ADN) solution from F5. With products from F5, including BIG-IP LTM, BIG-IP GTM, BIG-IP ASM, and iRules, the financial organization is able to ensure that its customers can access their retirement account information and conduct financial transactions easily. Website availability has improved, and service interruptions are minimized.