Global Real Estate Management Firm Chooses CRM Solution to Reduce TCO, Enhance Service
Jones Lang LaSalle, a real estate management services company, has 160 offices and 28,000 employees in 50-plus countries. The firm's staffers used eight different tools ranging from spreadsheets to the SAP CRM application, and silos of data made it difficult to share customer information and prevented employees from collaborating effectively. Executives created a cross-functional team to map out a more robust CRM strategy. After evaluating several solutions, the team chose to deploy Microsoft Dynamics® CRM to 2,000 computers. When the latest version of Microsoft Dynamics CRM became available, executives decided to upgrade to it. Now, Jones Lang LaSalle has a robust solution that easily and economically integrates into the company's current systems and delivers functional and technical capabilities that support effective global operations.