Grandville Printing Transforms Large Midwest Retailer's Weekly Shelf Sign Program
Source: Hewlett-Packard (HP)
The times are changing for Grandville Printing Company. It's almost required in today's competitive printing industry. Looking for better solutions, Grandville worked with one of its key customers, Meijer, to reduce in-store labor with a centralized, automated, streamlined workflow process, saving the company significant dollars the first year alone using HP Indigo digital press technology. It needed to improve the labor-intensive but business-critical process major retailers use to produce updated shelf signage every week. It centralized sign production by leveraging on demand, variable print technology.