How To Select Research Company

Source: IPM

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ESOMAR (European Social and Marketing Research Association) provides procedures for selecting research company. This organization establishes professional and ethic norms of research activities in the world. Whole research industry of the world and all buyers of research data in Europe and America recognize these norms. Various agencies, including universal agencies have different skills, experience, abilities and competence fields. Hence no research company can be the best variant for any kind of study.
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Date:Jul 2007